Here, finally, the images of the new iPhone.
Will go on sale Sept. 21 in the Apple Store
and pre-orders by Sept. 14 online
The characteristics are:
When we envisioned the new iPhone, we landed on a remarkably thin and light design. But it’s nearly impossible to make a device so thin and so light without sacrificing features or performance.
We could have taken the easy way out and designed something more reasonable and less remarkable. But we didn’t. If the technology didn’t exist, we invented it. If a component wasn’t small enough, we re-imagined it. If convention was standing in the way, we left it behind. The result is iPhone 5: the thinnest, lightest, fastest iPhone ever.
iPhone 5 is just 7.6 millimeters thin. To make that happen, Apple engineers had to think small, component by component. They created a nano-SIM card, which is 44 percent smaller than a micro-SIM. They also developed a unique cellular solution for iPhone 5. The conventional approach to building LTE into a world phone uses two chips — one for voice, one for data. On iPhone 5, both are on a single chip. The intelligent, reversible Lightning connector is 80 percent smaller than the 30-pin connector. The 8MP iSight camera has even more features — like panorama and dynamic low-light mode — yet it’s 20 percent smaller. And the new A6 chip is up to 2x faster than the A5 chip but 22 percent smaller. Even with so much inside, iPhone 5 is 20 percent lighter and 18 percent thinner than iPhone 4S.
Never before has this degree of fit and finish been applied to a phone. Take the glass inlays on the back of iPhone 5, for instance. During manufacturing, each iPhone 5 aluminum housing is photographed by two high-powered 29MP cameras. A machine then examines the images and compares them against 725 unique inlays to find the most precise match for every single iPhone.
Look at iPhone 5 and you can’t help but notice the exquisite chamfer surrounding the display. A crystalline diamond cuts this beveled edge. It’s what gives iPhone 5 its distinctive lines. Fitting for a phone so brilliant.
During the assembly process, each iPhone 5 aluminum housing is photographed by two high-powered 29MP cameras. A machine then compares the images with 725 uniquely cut inlays to find a precise match.
Although the surface of the iSight camera is as clear as glass, it’s not made of glass. It’s actually sapphire crystal, whose hardness is second only to diamond on the scale of transparent materials. That means the surface of the lens is far less likely to scratch.
Diamond-Cut Beveled Edge
A crystalline diamond is used to cut the chamfers of iPhone 5. This process gives the beveled edge its beautiful sheen.
Thin, sleek, and very capable.
It’s hard to believe a phone so thin could offer so many features: a larger display, a faster chip, the latest wireless technology, an 8MP iSight camera, and more. All in a beautiful aluminum body designed and made with an unprecedented level of precision. iPhone 5 measures a mere 7.6 millimeters thin and weighs just 112 grams.1That’s 18 percent thinner and 20 percent lighter than iPhone 4S. The only way to achieve a design like this is by relentlessly considering (and reconsidering) every single detail — including the details you don’t see.
More display means more to see.
Anyone can make a larger smartphone display. But if you go large for large’s sake, you end up with a phone that feels oversize, awkward, and hard to use. iPhone 5 features a 4-inch display designed the right way: it’s bigger, but it’s the same width as iPhone 4S. So everything you’ve always done with one hand — typing on the keyboard, for instance — you can still do with one hand. On a larger canvas that lets you see more of every web page. More of your inbox. More events on your calendar. Even more apps on your Home screen.
It’s more vibrant, too.
This isn’t just a larger display. It’s a larger Retina display. At 326 pixels per inch, it has a pixel density so high your eye can’t distinguish individual pixels. And as stunning as the Retina display is on the iPhone 4S, this one gives you 18 percent more pixels for an impressive 1136-by-640 resolution. Colors get a boost, too, with color saturation that’s 44 percent greater than before. So with iPhone 5, the games you play, the words you read, the images you see, and the apps you love look and feel incredibly vivid and lifelike. For big-time entertainment, iPhone 5 lets you watch widescreen HD video in all its glory — without letterboxing.
LTE. The right way.
You rely on your iPhone. So a thin, light design and outstanding battery life are important to you. But so is a fast data connection. LTE wireless technology is built for speed, but adding it to a phone can create bulk and drain battery life quickly. iPhone 5 does LTE the right way — optimized for better battery life and designed for ultrafast connectivity in a thin profile. The very things you want most from your smartphone.2
Next-generation cellular and wireless connectivity.
iPhone 5 supports more networks all over the world. That includes advanced networks such as HSPA, HSPA+, and DC-HSDPA. Browse, download, and stream content at ultrafast speeds. Dual-band 802.11n wireless connectivity accelerates your Wi-Fi experience, too — up to 150 Mbps.3
Faster CPU performance.
With the new A6 chip, just about everything you do on iPhone 5 is noticeably faster — up to twice as fast compared with the A5 chip. So apps launch, web pages load, and email attachments appear almost instantly.
The A6 chip also offers graphics performance that’s up to twice as fast as the A5. So you can power through graphics-intensive apps and games. And enjoy higher frame rates for smoother, more realistic gameplay.
Even better battery life.
Not only is the A6 chip custom designed to be fast, it’s custom designed to work with iOS 6 to be extremely power efficient. So even at its accelerated speed, iPhone 5 has more than enough battery power to last throughout the day — up to 8 hours of browsing on a cellular connection, up to 8 hours of talk time, and up to 10 hours of video playback time.4
Enhanced HD video recording.
Imagine sidesplitting, adventure-filled, must-see flicks produced by you and shot on iPhone 5. Record stunning 1080p HD video with the iSight camera. Improved video stabilization helps prevent shaky footage. Face detection for up to 10 faces means everyone can have a moment in the spotlight. You can even take still photos as you record, so you can capture small moments while shooting a big one.
FaceTime HD camera.
You use the front-facing camera on iPhone 5 to make FaceTime video calls. And now those calls can happen over a cellular connection if Wi-Fi isn’t available.5 The quality of FaceTime video calls is so surprising, it’s as if you’re in the same room with whoever’s on the other end. You can also use the front camera for taking self-portraits or recording 720p HD video.